Strengths
What are your core skills?
What do you do well?
- technical skills and knowledge?
- other transferable skills?
-financial /commercial management
-information technology
-business management
-communication skills etc.
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Weaknesses
Where are your skills/knowledge lacking?
What would you like to improve?
- from your own point of view?
- from the point of view of other people?
-colleagues
-clients
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Opportunities
What are the opportunities facing you?
What are the interesting new trends?
- changes in markets and professional practice
- emerging new specialisms
- developments in technology
- moves towards quality assurance
- assuming a management role
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Threats
What obstacles do you face?
Is your professional role changing?
- competition from other businesses
- merger with other bodies
- legislative changes
- different skills required when running a small business
- limited opportunities for progression
- threat of redundancy
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