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Misleading Advertising Three

Online Course

About the CPD Course

This module will look further at some of the key issues relating to misleading advertising, including exaggeration, pricing, guarantees and after-sales service. The course provides you with authoritative advice and guidance on how to create campaigns that comply with the rules.

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CPD Provider

Committee of Advertising Practice

Committee of Advertising Practice

The Committee of Advertising Practice (CAP) is responsible for writing and maintaining the Advertising Codes. CAP is the sister organisation of the Advertising Standards Authority (ASA), who is the UK’s independent regulator of advertising across all media. Together we work to support the industry to help them get their ads right before they are published. We do this by providing guidance, pre-publication advice and training for the industry.
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Misleading Advertising Part Two

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On this module you will learn the importance of having the evidence to back up your claims, making sure any qualifications are clear, and how to avoid misleading your customers with the use of endorsements and testimonials.
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CPD Subsectors

PR & Marketing
Social Media

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