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The Storytelling Mini Lab

Online Course

About the CPD Course

Stories are a universal language, in fact, brands that tell stories are more likely to be remembered and to capture consumer attention. As an indie beauty entrepreneur, you can tap into the power of storytelling to spread the message about your products, your brand mission and boost your own profile. If you thought stories were just for children, think again. In this Mini Lab, we explain why storytelling is a powerful business tool, that can be applied to your marketing, content, and even your branding.

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CPD Provider

Formula Botanica

Formula Botanica

We are the leading online teaching institution for organic formulation and indie beauty entrepreneurship and we are on a mission to teach the world to formulate. We empower our students with the skills to change their lives through organic skincare and haircare.
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CPD Subsectors

Online & E-learning
Educational Resources
Beauty & Cosmetic
Clinical Training
Health & Wellbeing