An overview of CPD for Organisations
Continuing Professional Development (CPD) is carried out by millions of individuals across a wide range of industries and professions worldwide. It can serve as a valuable resource for organisations across all sectors.
CPD combines different methodologies to learning, such as training courses, seminars, workshops, conferences and events, webinars and online eLearning, as well as sharing best practice, techniques and ideas, all focused towards methodically improving the work environment and raising professional standards.
Introduction to CPD for Organisations
With an increase in competition and rapid changes in both technology and the work environment, Continuing Professional Development can play a crucial role in improving competitiveness and underpinning the successful growth and development of an organisation.
There has been a growing acceptance across industries that formal academic qualifications must be combined with more vocational and skills-based or 'practical' learning.
A structured and methodical approach to learning helps organisations across different industries to retain key staff and develop the skills and knowledge to maintain a sustainable and competitive advantage.
The CPD Certification Service help companies to formalise their training and events into a structured and recognised approach to learning. This can then be applied to the individual needs of professionals CPD requirements.

Continuing Professional Development enables learning to become conscious and proactive, rather than passive and reactive, helping individuals to document and record their workplace improvements throughout their career.
CPD is increasingly becoming recognised by organisations as an important and valuable framework for development regardless of region or industry.
While many traditional professions have specified CPD requirements established through their professional bodies, CPD provides the structure for lifelong learning towards enhancing professional skills at work.
The increase in Continuing Professional Development has been driven by requirements for a system of measurable performance and transparency. 'Professionalisation' in response to legislation changes, consumer needs, and general socioeconomic trends highlights a necessity for ongoing visibility and accountability across sectors.

Benefits of CPD for Employers
From improved staff retention to increased productivity, efficiency and growth, the purpose of Continuing Professional Development is to help organisations and individuals that work within them. Below are some of the key benefits for employers looking to become a CPD provider.

CPD accreditation for training and events
Gaining industry-recognised CPD accreditation and engaging with CPD helps organisations to improve their educational offering and formalise training and events to an industry-recognised approach to learning.
Organisations become CPD accredited to demonstrate their commitment to both staff and customers that their training meets industry standards, helping to positioning themselves as industry experts.
CPD accreditation enables organisations to present themselves professionally to various stakeholders, increasing the likelihood of reaching the right target audience and potenitally acquiring more customers.
CPD for Employers
Organisations taking a proactive role with CPD for their employees are able to see the clear benefits of having a more highly skilled, training-focused, and motivated workforce.
Creating a culture committed to Continuing Professional Development encourages the workforce to actively seek to constantly upskill, learn, and improve. This is ultimately the basis by which an organisation can continue its overall growth and success.
Actively engaging with CPD is important for employers in many ways, as by increasing the knowledge and skills of the workforce, an organisation can help to retain key staff, improve productivity, as well as reduce the costs associated with inefficient or poorly skilled teams.
CPD in the workplace
All organisations that face competition look to find ways to retain key staff and help differentiate themselves as leaders in their industry.
The use of Continuing Professional Development in the workplace shows a mindful decision and commitment towards both clients and employees that professionalism is important. More and more employers can recognise that Continuing Professional Development is a valuable tool to ensure quality levels remain high across all areas of the business.
CPD can help to identify potential skill gaps in the workplace, as well as highlight areas where the business can be improved. CPD encourages a healthy learning culture which can lead to a more fulfilled, productive and valuable workforce.