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CPD tips: What are writing skills and how do you improve them?
They say that communication is key, and writing is one of the most essential methods of communicating with one another that we have, particularly for students and working professionals. This CPD article will dive into what writing skills are as well as provide some simple and easy ways to improve your writing skills.
How CPD Supports Better Email Marketing
Despite the emergence of new platforms and technologies, email marketing remains one of the most powerful tools for digital marketers. When executed effectively, email provides a direct channel of communication with audiences to engage customers and deliver a high return on investment.
CPD tips - How to write an email that will grab your reader's attention
Ok, let’s start with a few honest truths - none of us read every email in our inbox, right? We’re all guilty of skimming the subject line, glancing at the preview and if it’s nothing important or of interest, we swipe left and, just like that, gone! As consumers, this is perfectly understandable. But, as a brand, we want to be one of the emails that get opened, explored, and, hopefully, lead to a click or an action. We don’t want to be one of those that are swiped away, never to be seen again.
Writing a Winning CV for the Real Estate Industry
This informal CPD article on Writing a Winning CV for the Real Estate Industry was provided by Veronica Bateman at Bayfield Training, a training company providing a wide range of Financial Modelling and Real Estate Strategy courses for the Global Real Est
What makes a great cover letter?
When applying for a job, people often focus a lot of time making sure their C.V is well structured, well designed and as informative and persuasive as possible. This is no doubt a crucial step, however one underlooked element is the importance of a strong
Navigating the Common Application
This informal CPD article ‘Navigating the Common Application’ was provided by UES Education, specialists in international university and school admissions, working with top schools across the UK and Europe to provide a bespoke service for those who want the best possible application support in the UK.
CPD - The importance of prioritisation in learning
The need to prioritise effectively is necessary throughout work, learning and wider personal life in order to accomplish everything that we need to. The following CPD article looks to define what prioritisation is, including the best techniques and skills needed to prioritise, and how work and learning can be prioritised effectively.
Discovering your Brand’s Unique Tone of Voice
This informal CPD article, ‘Discovering your Brand’s Unique Tone of Voice’, was provided by Alt Marketing School, a modern marketing school for marketers who want to do marketing differently and advance their career along the way.
Differences between US and UK university applications
This informal CPD article ‘Differences between US and UK university applications’ was provided by UES Education, specialists in international university and school admissions, working with top schools across the UK and Europe to provide a bespoke service for those who want the best possible application support in the UK.
US Universities - Holistic Review Decoded
This informal CPD article ‘US Universities - Holistic Review Decoded’ was provided by UES Education, specialists in international university and school admissions, working with top schools across the UK and Europe to provide a bespoke service for those who want the best possible application support in the UK.
Step by step tips on how to create a successful online training course
If you have not researched into how to create a successful online course, it is important to know a few simple steps and tips to maximise its impact and opportunity. In this article, we outline the process of creating an online course, and share some top
The key to success...
This informal CPD article on The key to success was provided by Asma Nafees at Black Leaders, a Black Leadership Community for Professionals working in Healthcare.
CPD tips - How can CPD help with remote working skills?
In recent years, remote and hybrid work has become increasingly common across industry sectors. The COVID-19 pandemic accelerated this movement as many organisations required employees to work remotely and recognised that often the same level of productivity could be achieved outside of traditional working environments. Studies show that between January and March 2025, at least 28% of employees in the UK hybrid worked1, and further research suggests remote work will become more prevalent in the future2.
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